EP 108: Building a Bank of Go To Content Ideas [LIVE Coffee and Coaching Replay]

In this episode of the Marketing Systems for Success podcast, host Helen dives deep into the essential strategies for building a robust bank of go-to content ideas.

 

She discusses the importance of creating core content pillars, repurposing content, and balancing evergreen and timely topics.

 

Discover how to establish a content capture system, utilise audience insights, and streamline your marketing efforts.

 

Tune in for practical tips, engaging discussions, and actionable takeaways to simplify and enhance your marketing approach.

 

00:34 Introduction to April's Coffee and Coaching Session

 

00:47 Building a Bank of Go-To Content Ideas

 

01:39 Understanding Content Pillars and Frameworks

 

04:05 Repurposing Your Content for Maximum Impact

 

09:12 Creating Evergreen vs. Timely Content

 

14:37 Capturing and Organizing Content Ideas

 

19:11 Leveraging Your Audience for Content Ideas

 

23:27 Conclusion and Invitation to Join Live Sessions

 

Links: 

 

Join the next Coffee and Coaching session: https://www.helendickmancoaching.com/coffee-and-coaching 

 

Work with Helen: https://www.helendickmancoaching.com/work-with-me