Marketing Systems for Success

EP 101: How to Market Your Services Next Week

In this episode of the Marketing Systems for Success podcast, host Helen offers a behind-the-scenes look at growing your audience and simplifying your marketing through effective systems.
 
Helen shares content and marketing ideas for the week commencing December 9th, with themes including Christmas Card Day, Human Rights Day, International Mountain Day, and Gingerbread House Day.
 
She provides creative examples and emphasises the importance of personalised, on-brand content.
 
Helen also discusses preparing for the new year and offers insights on engaging clients effectively. Tune in for inspiration and actionable marketing tips.
 
 
00:33 Content and Marketing Ideas for the Week
 
01:51 Creative Marketing Themes and Strategies
 
03:12 Personalized Marketing Activities
 
04:27 Empowering Clients and Inclusive Spaces
 
05:30 Using Metaphors in Marketing
 
07:50 Building Strong Foundations
 
09:52 Preparing for the New Year
 
11:01 Conclusion and Final Thoughts
 
Useful Links
 
Connect with me on LinkedIn: https://www.linkedin.com/in/helen-dickman/ 
 
Join the community for more weekly support here: https://www.helendickmancoaching.com/community 
 

EP 100: The Story of the Rebrand

In this milestone 100th episode of the Marketing Systems for Success podcast, host Helen Dickman dives into the story behind her recent business rebranding.
 
Helen shares the motivations, challenges, and ultimate decisions that led to renaming her business from Love Mondays Club to Helen Dickman Coaching. 
 
Listen to this episode to gain practical tips and lessons on what to do and what to avoid when considering a rebrand for your own ventures.
 
00:00 Introduction and Milestone Celebration
 
00:13 The Story Behind the Rebrand
 
01:53 Why I Decided to Rebrand
 
05:45 Challenges and Worries
 
10:32 The Rebrand Day
 
16:43 Lessons Learned and Moving Forward
 
19:49 Conclusion and Future Plans
 
Useful Links
 
Connect with me on LinkedIn: https://www.linkedin.com/in/helen-dickman/ 
 
Work with me: https://www.helendickmancoaching.com/work-with-me 

099: [Replay] November's Coffee and Coaching Club Meeting

In this episode of the Marketing Systems for Success podcast, host Helen discusses the importance of bringing a human touch to online businesses.
 
We revisits key points from her recent Coffee and Coaching Club session, a monthly marketing and networking event.
 
Helen emphasises the significance of personalised outreach, building relationships, and customer engagement.
 
She shares practical tips on enhancing social media interaction, leveraging personalised content, and drawing lessons from brick-and-mortar customer service practices.
 
Listen in for insights on making your marketing more authentic and effective.
 
00:36 Introduction to Coffee and Coaching Club
 
02:22 Human Approach in Online Marketing
 
06:30 Personalised Outreach Strategies
 
10:50 Enhancing Customer Experience
 
12:09 Conclusion and Upcoming Events
 
Useful Links
 
Sign up for the next coffee and coaching session: https://www.helendickmancoaching.com/coffee-and-coaching 
 
Connect with me on LinkedIn: https://www.linkedin.com/in/helen-dickman/ 
 
Work with me: https://www.helendickmancoaching.com/work-with-me  

098: Marketing Content Ideas for the First Week of December

In this episode of the Marketing Systems for Success podcast, host Helen introduces an experimental mini-episode format.
 
She shares content ideas for social media posts and emails for the week starting December 2nd, including themes like Cyber Monday, National Cookie Day, and International Volunteer Day.
 
Helen provides examples of chatty and sales-oriented content, aiming to help listeners engage with their audience more effectively.
 
00:34 Experimenting with New Content
 
00:54 Content Ideas for Social Media
 
02:10 Themed Days and Creative Engagement
 
02:55 Chatty Emails and Building Rapport
 
04:29 Sales Strategies and Volunteer Day
 
06:45 Community Resources and Templates
 
07:19 Conclusion and Next Steps
 
Useful Links
 
Connect with me on LinkedIn: https://www.linkedin.com/in/helen-dickman/ 
 
Join the community: https://www.helendickmancoaching.com/community 
 

097. Welcome Back to the New Podcast

Welcome Back:
 
Introducing the New Marketing Systems for Success
In this premiere episode of the newly rebranded 'Marketing Systems for Success' podcast, host Helen discusses the show's rebranding journey and what listeners can expect from future episodes.
 
Helen shares updates on her coaching certification, her recent business rebranding process, and the restructuring of her programs and services. She also introduces new podcast segments, including weekly marketing content inspiration and interviews with various experts and clients.
 
 
00:00 Welcome to Marketing Systems for Success
 
00:34 Rebranding and New Beginnings
 
01:57 Coaching Milestones and Insights
 
02:52 Email List Overhaul
 
03:10 Service Offerings and Program Updates
 
05:51 Podcast Content and Future Plans
 
07:52 Content Inspiration and Community Support
 
10:38 Conclusion and Next Steps
 
Useful Links
 
Connect with me on LinkedIn: https://www.linkedin.com/in/helen-dickman/ 
 
Work with me: https://www.helendickmancoaching.com/work-with-me 

096: Goodbye... For now

It's time for a break... But not for too long! Helen's going on a break for a few weeks and is ready to come back stronger than ever!
In this episode she explains why she's doing this and some of her favourite things about doing the podcast such as the creative aspects and the connection it gives her to you.
Pete the Producer's Business Website: https://carrotcruncher.com/
Helen's Grow Your Online Business Course: https://www.lovemondaysclub.co.uk/grow
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Book your FREE discovery with Helen here: https://www.lovemondaysclub.co.uk/contact
____________
Meet Helen: My goals in life were very simple: I wanted a house, a dog and the freedom to make my own decisions. The corporate world was not for me. Endless meetings, relying on other people to approve my progress, and sitting in commuter traffic left me feeling uninspired. By my early 20's I had achieved my goals, and had done it all on my own.
Starting my own businesses led to more freedom and happiness than I could have ever imagined. Now, after years of learning and discovering the route to an easy life, it's time for me to help you achieve your goals.
Whether you are new to business or looking to find more freedom and success in your current role, my Mastermind courses are where you will find all of the support, accountability and proven business techniques you need to flourish.
Find out more and sign up at : https://www.lovemondaysclub.co.uk/

095: How to Build Quiet Confidence

We all know an overtly confident social media shouty person, don't we?  (You're picturing them right now, aren't you?) 😆
"Quiet confidence" isn't that!  Being quietly confident helps you celebrate the wins, embrace the failures and ultimately trust yourself whilst pushing your business to the next level.
If you ever suffer "imposter syndrome" or feel your confidence faltering, this episode is essential listening for you.
Helen's Grow Your Online Business Course: https://www.lovemondaysclub.co.uk/grow
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Book your FREE discovery with Helen here: https://www.lovemondaysclub.co.uk/contact
____________
Meet Helen: My goals in life were very simple: I wanted a house, a dog and the freedom to make my own decisions. The corporate world was not for me. Endless meetings, relying on other people to approve my progress, and sitting in commuter traffic left me feeling uninspired. By my early 20's I had achieved my goals, and had done it all on my own.
Starting my own businesses led to more freedom and happiness than I could have ever imagined. Now, after years of learning and discovering the route to an easy life, it's time for me to help you achieve your goals.
Whether you are new to business or looking to find more freedom and success in your current role, my Mastermind courses are where you will find all of the support, accountability and proven business techniques you need to flourish.
Find out more and sign up at : https://www.lovemondaysclub.co.uk/

094: Stop Copying ChatGPT. Do This Instead!

Are YOU ready to UNLOCK the potential of your brand by using the power of AI? 🚀
Copying ChatGPT isn't the way to do it, taking and twisting some of it's words is an option, though there is another solution. Helen discusses this and more in today's episode.
E-Mail Marketing Prompts and Templates: https://lovemondaysclub.thrivecart.com/email-marketing-templates-and-prompts/
Grow Your Online Business Course: https://www.lovemondaysclub.co.uk/grow
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Book your FREE discovery with Helen here: https://www.lovemondaysclub.co.uk/contact
____________
Meet Helen: My goals in life were very simple: I wanted a house, a dog and the freedom to make my own decisions. The corporate world was not for me. Endless meetings, relying on other people to approve my progress, and sitting in commuter traffic left me feeling uninspired. By my early 20's I had achieved my goals, and had done it all on my own.
Starting my own businesses led to more freedom and happiness than I could have ever imagined. Now, after years of learning and discovering the route to an easy life, it's time for me to help you achieve your goals.
Whether you are new to business or looking to find more freedom and success in your current role, my Mastermind courses are where you will find all of the support, accountability and proven business techniques you need to flourish.
Find out more and sign up at : https://www.lovemondaysclub.co.uk/

093: Why Starting a Membership was the Best Thing I Ever Did

Are you thinking of starting up a membership program in your business? Let this be your sign to just do it!
In this episode, Helen explains why memberships have helped her so much over the last year and how they could help make your business more profitable.
Apply for a coaching session with Helen now: https://forms.gle/S1zZtB6TX81Pgdco6
Grow Your Online Business Course: https://www.lovemondaysclub.co.uk/grow
__________
Book your FREE discovery with Helen here: https://www.lovemondaysclub.co.uk/contact
____________
Meet Helen: My goals in life were very simple: I wanted a house, a dog and the freedom to make my own decisions. The corporate world was not for me. Endless meetings, relying on other people to approve my progress, and sitting in commuter traffic left me feeling uninspired. By my early 20's I had achieved my goals, and had done it all on my own.
Starting my own businesses led to more freedom and happiness than I could have ever imagined. Now, after years of learning and discovering the route to an easy life, it's time for me to help you achieve your goals.
Whether you are new to business or looking to find more freedom and success in your current role, my Mastermind courses are where you will find all of the support, accountability and proven business techniques you need to flourish.
Find out more and sign up at : https://www.lovemondaysclub.co.uk/

092: There are BIG Changes happening behind the scenes!

Do you ever get the feeling like you just need to change something up in your business? Helen has, and she's put a plan in action!
Today you can hear all about how Love Monday's Club is about to change for the better and how you can play a part.
Grow Your Online Business Course: https://www.lovemondaysclub.co.uk/grow
__________
Book your FREE discovery with Helen here: https://www.lovemondaysclub.co.uk/contact
____________
Meet Helen: My goals in life were very simple: I wanted a house, a dog and the freedom to make my own decisions. The corporate world was not for me. Endless meetings, relying on other people to approve my progress, and sitting in commuter traffic left me feeling uninspired. By my early 20's I had achieved my goals, and had done it all on my own.
Starting my own businesses led to more freedom and happiness than I could have ever imagined. Now, after years of learning and discovering the route to an easy life, it's time for me to help you achieve your goals.
Whether you are new to business or looking to find more freedom and success in your current role, my Mastermind courses are where you will find all of the support, accountability and proven business techniques you need to flourish.
Find out more and sign up at : https://www.lovemondaysclub.co.uk/